Public diplomacy—simply described as diplomatic engagement with people—continues to evolve to fit and reflect the needs of twenty-first century statecraft. Most nations—large or small, liberal or authoritarian—understand that image, narrative and reputation underpin influence in today’s globalized world. Governments realize that to generate and exert this power they must inform, influence, and mobilize public opinion. This means engaging public audiences—including civil society representatives, opinion leaders, journalists, scholars, students, and ordinary citizens—both at home and abroad and increasingly through digital means, in the conduct of foreign policy.
Chapter
12. Public diplomacy
Caitlin Byrne
Chapter
17. Social Media
Larry Diamond and Zak Whittington
This chapter examines the role of social media in processes of democratization. Facilitating rapid and decentralized communication among a wide range of actors, social media have played a particularly potent role in the past decade in facilitating the mobilization of protest against authoritarian regimes, the exposure of corruption and human rights abuses, and the monitoring of elections to expose electoral fraud. The chapter explores how social media have provided new tools for challenging dominant parties. It also looks at the ways in which authoritarian regimes censor and suppress access to these tools, while appropriating them for their own purposes of propaganda and control.
Chapter
11. Media and US foreign policy
Piers Robinson
This chapter examines the academic debates over the relationship between US public opinion, media, and foreign policy. It first considers the nature of US media and public opinion, including democratic expectations of mass media and public opinion, before discussing pluralist and elite approaches to understanding the links between media, public opinion, and foreign policy. It then explores the role of propaganda and persuasion with respect to US power projection, with particular emphasis on the ways in which public opinion and media can be understood as a source of power for — and as a constraint upon — US foreign policy. It also reviews contemporary debates regarding the impact of technological developments, such as the emergence of global media like the internet and social media, upon US power and influence.
Book
Edited by Diego Muro and Tim Wilson
Contemporary Terrorism Studies is made up of three parts. Part One looks at the state of terrorism studies. Chapters here ask first, what are terrorism studies? These chapters also look at critical terrorism studies and conceptualizations of terrorism. The second part is about issues and debates in terrorism studies. This part starts off with an overview of the history of terrorism. It asks what the root causes of terrorism are and whether terrorism can ever be rational. Chapters here also look into old and new terrorism and social media and terrorism. To conclude this part, the last chapter here asks whether terrorism is effective. The third part of the book covers countering terrorism. Here, counterterrorism agencies are examined. Issues such as human rights, foreign policy, and international terrorism are covered. The chapters in this part also seek ways to prevent and counter violent extremism. They also consider victims of terrorism. The book concludes with an analysis of the end of terrorist campaigns.
Chapter
18. Social Media and Terrorism
Donald Holbrook
This chapter tackles the role of social media in the evolution of terrorism. It dissects the key components of social media, using Twitter as a case study. It then highlights ways in which the emergence of social media has impacted modern terrorism. These ways relate to notions of asymmetry where terrorists seek to maximize their impact against materially stronger adversaries, the networked aspect of terrorism, and the importance of communication for terrorists. Communication here is defined very broadly. The chapter looks at how terrorists have adopted social media techniques in various parts of the world and considers some of the pitfalls, in addition to the benefits, this adoption can bring. The final part of the chapter delves into the relationship between online habits and behaviours on the one hand and their implications in the real world on the other.
