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Cover Political Research

12. Interviewing and Focus Groups  

This chapter considers different types and forms of interviewing, including focus groups, and how they should be conducted. Interviews are a popular method of data collection in political research. They share similarities with surveys, but these similarities relate mostly to structured interviews. The chapter focuses on semi-structured interviews, including focus groups, the emphasis of which is to get the interviewee to open up and discuss something of relevance to the research question. After describing the different types and forms of interview, the chapter explains how interview data can be used to confirm or disconfirm a hypothesis or argument. It also shows how to plan and carry out an interview and how the type and wording of questions, as well as the order in which they are asked, affect the responses you get. Finally, it examines the interviewing skills that will ensure a more successful outcome to an interview.

Chapter

Cover How to do your Social Research Project or Dissertation

12. Collecting Qualitative Data  

This chapter deals with qualitative data. While everyone is familiar with the idea of interviewing and observing, actually collecting qualitative data is not as easy as it might first appear to be. In fact, when doing qualitative work, it is easy to become overwhelmed by the amount of information collected. However, with some purposeful planning, piloting, and practice, the student can avoid some of the pitfalls associated with qualitative data collection. Focusing on qualitative interviews and participant observation, the chapter introduces some of the common issues that arise when gathering qualitative data and offers useful advice concerning the planning and practice of collecting data ‘in the field’.

Chapter

Cover Political Research

6. Research Design  

This chapter focuses on the basic principles of research design. It first considers different types of research design, including experimental designs, cross-sectional and longitudinal designs, comparative designs, and historical research designs. It also discusses two types of research validity: internal validity and external validity. The chapter proceeds by describing various methods of data collection and the sort of data or evidence each provides, including questionnaires and surveys, interviewing and focus groups, ethnographic research, and discourse/content analysis. Finally, it examines six issues that must be taken into account to ensure ethical research: voluntary participation, informed consent, privacy, harm, exploitation, and consequences for future research.